ACTIVE OPERATOR · Head of SEO @ Dotcom-Monitor

B2B SaaS Content Decay Estimator

Estimate how much organic pipeline a decaying content library is losing each quarter, and what a focused refresh programme would recover. Built for B2B SaaS operators between two million and forty million dollars in annual recurring revenue.

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Decay signal

Pages that lost impressions over two consecutive quarters while their competitors gained, which is the clearest evidence of decay rather than seasonality.

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Authority concentration

The share of pipeline still coming from your top ten pages, which tells you how fragile the library is before anything changes.

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Refresh priority

A ranked list of pages by recoverable pipeline, so the refresh programme is sequenced by revenue impact rather than by traffic volume.

Partner criteria: B2B SaaS Founders, CEOs, and Marketing leaders ($2M to $40M ARR). Advisory capacity strictly capped at 2 client teams per quarter.