Available for Remote Roles & Consulting – US / EU / APAC

Six Growth Systems for B2B SaaS Companies

I don’t sell traffic. I architect revenue engines. Each service below is a standalone growth system – or combine them for a full-stack organic transformation. 13+ years of verified B2B SaaS outcomes, from Seed to Series C.

320% Traffic Lift 80% Organic Pipeline 200% MQL Uplift 40% AI-Overview ↑ $1.2M Attributed ARR 25% CAC ↓

By Rakesh Ranjan Samantaray – Head of SEO at Dotcom-Monitor · 13+ years · Trusted by VOXCO, MUVI, SMILE.COM.AU

01
Comprehensive Growth System

B2B SaaS SEO Consulting

B2B SaaS SEO Consulting by Rakesh Ranjan Samantaray is an end-to-end organic growth architecture service for B2B software companies. It combines technical SEO, AI-driven content systems, Generative Engine Optimization (GEO), and revenue operations alignment to transform organic search into a primary revenue engine – not a vanity traffic channel.

The flagship engagement. I audit your entire organic stack through a revenue lens, design a system that compounds, and execute it – connecting every initiative to pipeline and ARR. This is for companies ready to make organic their primary growth lever.

What’s Included
Technical SEO audit & architecture overhaul (crawl, indexation, Core Web Vitals) AI-driven content strategy with predictive topic modeling GEO / LLM visibility optimization (ChatGPT, Perplexity, Google AI Overviews) RevOps alignment – connect organic to MQLs, pipeline, and closed-won Buying committee intent mapping across the full decision journey Board-ready quarterly reporting with revenue attribution Competitive displacement content strategy Programmatic SEO at scale for high-intent bottom-of-funnel pages
Who This Is For
Founders / CEOs CMOs / VP Marketing Product Heads Seed → Series C $2M – $40M ARR
02
Diagnostic Deep-Dive

Technical SEO Audit

Technical SEO Audit is a comprehensive diagnostic service by Rakesh Ranjan Samantaray that crawls, analyzes, and maps every technical debt item blocking organic growth – prioritized by revenue impact, not just severity scores. It includes Core Web Vitals, JavaScript SEO rendering analysis, schema architecture review, crawl budget optimization, and migration risk assessment.

A standalone diagnostic engagement. I don’t just hand you a PDF – I hand you a prioritized, revenue-estimated roadmap. Every issue is ranked by its potential impact on pipeline, not by a generic “critical/medium/low” label that agencies use to upsell.

What’s Included
Full crawl analysis & indexation audit (thousands of programmatic pages) Core Web Vitals optimization roadmap JavaScript SEO (JS rendering) review – client-side rendering risks Schema & structured data architecture audit Site architecture & internal linking strategy Migration risk assessment & preservation plan Crawl budget optimization for large-scale sites Revenue-impact prioritization matrix
Who This Is For
Engineering Teams CMOs Product Leads Technical Debt Pre-Migration Programmatic Pages
03
AI Search Era · Pioneer

GEO / AI Search Optimization

Generative Engine Optimization (GEO) is the practice of making your brand and content visible in AI-powered search engines – ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. Rakesh Ranjan Samantaray pioneered an in-house GEO strategy at Dotcom-Monitor that delivered a 40% increase in featured snippet and AI-overview placements, including proprietary tech stack development for LLM crawlability.

Traditional SEO targets blue links. GEO targets AI-generated answers. Your buyers are now asking ChatGPT “what’s the best B2B monitoring tool?” – and if your brand isn’t in the answer, you don’t exist. This service makes you citable, extractable, and visible across all generative engines.

What’s Included
LLM crawlability audit – can ChatGPT and Perplexity read your content? Entity & knowledge graph optimization for AI extraction Schema architecture designed for generative answer extraction Content optimization for AI-generated answers (citation-worthy) AI Overview placement strategy & tracking SaaS documentation optimization for LLM training data Proprietary GEO tech stack consultation
Who This Is For
CMOs Content Leads Product Teams AI Search Visibility LLM Citation Featured Snippets
04
Full-Funnel Content Engine

Content Architecture & Strategy

Content Architecture & Strategy by Rakesh Ranjan Samantaray designs content systems that map to your buying committee’s actual decision journey – not keyword volumes. It includes E-E-A-T signal building, topic cluster & pillar strategy, competitor displacement content, buying committee mapping, and category creation content that converts at the bottom of the funnel.

Most B2B SaaS content fails because it’s written for search engines, not buying committees. I architect content that serves both – structured for LLM extraction, optimized for E-E-A-T signals, and mapped to the specific personas who sign the check.

What’s Included
Full-funnel content architecture (TOFU → MOFU → BOFU) E-E-A-T signal building & authorship strategy Topic cluster & pillar page strategy Competitor displacement content planning Buying committee mapping (champion → economic buyer → blockers) Category creation content & thought leadership AI-assisted content workflows with human editorial oversight Content pruning & consolidation (60% legacy content removed in case study)
Who This Is For
CMOs Content Leads Product Marketers Content Not Converting E-E-A-T Deficit Competitor Dominance
05
Senior Strategy · Part-Time

Fractional SEO Leadership

Fractional SEO Leadership provides part-time senior SEO direction for B2B SaaS companies that need strategic leadership but can’t justify a full-time hire. Rakesh Ranjan Samantaray owns the SEO strategy, coordinates teams and agencies, delivers executive and board reporting, manages vendor evaluation, and ensures cross-functional alignment across Product, Marketing, and Sales – all on a flexible engagement model.

You get a Head of SEO without the Head of SEO salary. I own the strategy, set the standards, coordinate your team and agencies, and report to leadership. You get13+ years of B2B SaaS expertise applied to your specific growth challenges.

What’s Included
SEO strategy & roadmap ownership Team & agency coordination (alignment, not replacement) Executive & board-level reporting (QBR-ready) Vendor evaluation & management (Ahrefs, SEMrush, content partners) Cross-functional alignment (Product / Marketing / Sales) RevOps integration & pipeline attribution Growth ritual facilitation (async-first, remote-ready)
Who This Is For
Founders CMOs VPs of Marketing No Senior SEO Team Needs Direction Seed → Series C
06
Build Internal Capability

SEO Team Mentorship

SEO Team Mentorship by Rakesh Ranjan Samantaray upskills your internal SEO team so the growth engine runs without external dependency. It includes skills assessment, structured training curriculum, pair-working sessions, documentation-first culture building, and systematic knowledge transfer – building institutional muscle that compounds long after the engagement ends.

The endgame of every great SEO engagement is self-sufficiency. This service accelerates that. I assess your team’s current capabilities, design a structured upskilling program, and work alongside them – pair-writing pillar pages, pair-auditing technical issues, pair-reporting to leadership – until the system runs on its own.

What’s Included
Team skills assessment & gap analysis Structured training curriculum (technical SEO, content, GEO) Pair-working sessions (live execution, not slides) Documentation-first culture building Knowledge transfer framework & internal SOPs Progress benchmarks & capability scoring GEO & AI search training (future-proofing)
Who This Is For
Marketing Leaders Founders HR / People Ops Junior-Mid SEO Team Capability Gaps GEO Upskilling

Five Ways to Work Together

From a one-time diagnostic to ongoing fractional leadership. Every engagement starts with a Growth Audit – no exceptions. The audit determines which model delivers the highest ROI for your specific situation.

🔍
Growth Audit
One-Time · 2-3 Weeks

Deep audit through a revenue lens. Technical, content, GEO, and competitive gaps – mapped to pipeline opportunity.

Technical crawl & architecture Content gap analysis GEO readiness check Revenue-estimated roadmap
Best for: First engagement & discovery
90-Day Sprint
Fixed Scope · Quarterly

Focused execution on top 3-5 opportunities identified in the audit. Technical fixes, content launches, GEO setup.

Technical SEO fixes Pillar content launch GEO implementation Sprint review & handoff
Best for: Quick wins & specific projects
🔄
Growth Retainer
Monthly · 6+ Months

Ongoing strategy + execution + reporting. The full growth engine running continuously with quarterly board reviews.

Monthly deliverables Continuous optimization Board-ready reporting Team coordination
Best for: Sustainable organic growth
👔
Fractional Leadership
Part-Time · 6-12 Months

Senior SEO leadership without full-time cost. Strategy, coordination, reporting, and vendor management.

Strategy ownership Agency & team coordination Executive reporting Cross-functional alignment
Best for: Teams needing leadership, not execution
FIFTH MODEL

Full-Time SEO Leadership Role

Rakesh is actively exploring senior SEO leadership positions (Head of SEO, SEO Lead, Director of Growth, Organic Growth Specialist) at B2B tech & SaaS companies globally. Remote-first, full US/EU/APAC overlap.

Hire Me / Download CV →

How Engagement Works

Four steps from first call to compounding growth. No black boxes.

1
STEP 01 // DISCOVERY
Discovery Call

A 30-45 minute call to understand your business, current SEO situation, growth goals, and constraints. No pitch – just a diagnostic conversation to determine fit.

Week 0
2
STEP 02 // AUDIT
Audit & Opportunity Model

Over 2-3 weeks, I audit your domain, data, and content architecture through a revenue lens. You receive a prioritized growth map with revenue opportunity estimates – before any commitment.

Weeks 1-3
3
STEP 03 // DESIGN
System Design & Proposal

Based on the audit, I design the growth engine – publishing cadences, reporting dashboards, AI tooling, team workflows, and ownership boundaries. A detailed proposal follows.

Weeks 3-4
4
STEP 04 // EXECUTE
Execution & Iteration

We ship, measure, and refine. Building internal muscle and institutional knowledge so the engine runs reliably – whether I’m involved long-term or not. Quarterly board reviews.

Month 1+

Which Service Fits Your Stage?

Quick comparison of what each service includes. Most engagements combine 2-3 services based on the Growth Audit findings.

CapabilityB2B SaaS
SEO Consulting
Technical
SEO Audit
GEO / AI
Search
Content
Architecture
Fractional
Leadership
Team
Mentorship
Technical SEO Audit Included Core focus~ LLM-specific~ Oversees Trains on
GEO / LLM Visibility Included Core focus~ Schema-aware~ Oversees Trains on
Content Strategy Included~ Citation content Core focus~ Oversees Trains on
Executive Reporting Board decks Walkthrough Scorecard Framework Core focus~ Teaches
Team Coordination Included Core focus Pair-working
Ongoing Execution Full system Audit only~ Setup + iterate Ongoing~ Oversees Team executes
Timeline3-6+ months2-3 weeks4-8 weeksOngoing6-12 months3-6 months
Best Starting PointGrowth Audit → FullStandalone auditGEO scorecardContent auditDiscovery callSkills assessment

Tools & Platforms

The verified stack I use across all service engagements. No experimental tools on client time.

📊 GA4 🔍 Google Search Console 📈 Ahrefs 📊 SEMrush 📋 Looker Studio 🐍 Python (automation) 📝 WordPress ⚡ Headless CMS 🤖 AI / LLM Tooling (proprietary)
// METHODOLOGY APPROACH

Systems over tactics. Every engagement produces documented workflows, reusable templates, and institutional knowledge – not dependency. I use AI-assisted workflows with rigorous human editorial oversight for cluster content. I personally handle pillar pages, thought leadership, and high-stakes landing pages.

Certifications & Education

Verified credentials. Compliance-aware across regulated industries.

🤖
Generative AI Foundations
UpGrad & Microsoft
📊
GA4 & GSC Professional
Google
🏥
HIPAA Security & Privacy
Certified Training
🛡️
Cybersecurity Fundamentals
Certified
Education: Bachelor of Computer Applications (BCA) – I.K. Gujral Punjab Technical University, Punjab, India
💡 Compliance Advantage: HIPAA & Cybersecurity certifications mean regulatory constraints are built into the strategy – not bolted on as an afterthought.

Common Questions About My Services

What’s the difference between the six services?
Each service addresses a different layer of the organic growth stack. B2B SaaS SEO Consulting is the full-stack system (technical + content + GEO + RevOps). Technical SEO Audit is a standalone diagnostic. GEO/AI Search Optimization focuses exclusively on LLM and AI-engine visibility. Content Architecture builds the content engine. Fractional Leadership provides senior strategic direction part-time. Team Mentorship builds internal capability. Most engagements combine 2-3 services based on the Growth Audit findings.
Can I combine multiple services?
Yes – and most clients do. A typical B2B SaaS SEO Consulting engagement includes elements of Technical SEO Audit, GEO optimization, and Content Architecture. Fractional Leadership clients often add Team Mentorship. The Growth Audit identifies which combination delivers the highest ROI for your specific stage, industry, and constraints. You never pay for services you don’t need.
How do I know which service I need?
Start with the Growth Audit. It’s a 2-3 week diagnostic that identifies your top organic growth opportunities and recommends the right service combination. If you already know you need a technical deep-dive, the Technical SEO Audit can be commissioned standalone. If AI search visibility is your priority, the GEO Readiness Checker is your entry point. Start here →
How much do these services cost?
Engagement models range from a one-time Growth Audit (2-3 weeks) to 90-day sprints, monthly retainers (6+ months), and fractional leadership (6-12 months, part-time). The right model depends on your company stage (Seed to Series C), ARR range, team size, and growth objectives. Every proposal is custom – I don’t sell packages. Request a tailored proposal →
What’s your typical engagement length?
Technical SEO Audit: 2-3 weeks (one-time). GEO/AI Search: 4-8 weeks for initial implementation. B2B SaaS SEO Consulting: 3-6+ months. Fractional Leadership: 6-12 months. Team Mentorship: 3-6 months. Growth Retainers: 6+ months. Full-time roles: permanent. The Growth Audit helps determine the optimal engagement length for your goals.
Do you guarantee specific results?
No ethical SEO professional can guarantee specific rankings or revenue figures – and I won’t pretend otherwise. What I do guarantee: a track record of verified outcomes (320% traffic, 80% organic pipeline, 200% MQL uplift, $1.2M attributed ARR), a rigorous revenue-first methodology, and complete transparency in reporting. Every initiative is tied to pipeline impact, not vanity metrics.
Do you work with companies outside B2B SaaS?
I specialize exclusively in B2B technology and SaaS companies. My 12 industry verticals include Cybersecurity, HealthTech, OTT/Video Tech, DevOps/Platform Engineering, iPaaS, FinTech, MarTech, Research/Survey Tech, MLOps/AI Infrastructure, Data/Analytics, FinOps, and DevTool/PLG SaaS. If you’re in B2B tech or SaaS, I have deep context in your space. Explore industry pages →
How quickly can we start?
The Growth Audit can begin within 1-2 weeks of the initial discovery call. The audit itself takes 2-3 weeks. Full execution engagements typically start immediately after the audit is approved. Fractional Leadership engagements can start within 2-3 weeks. I work with a limited number of clients simultaneously to ensure depth of engagement – early contact secures your slot.

Request Your Growth Audit

Tell me about your situation. I’ll run a preliminary audit and identify your top 3 organic growth opportunities – no pitch, no obligation, just data. Response within 48 hours.

100% Confidential. I do not share client data with third parties. Response within 48 hours.