# B2B SaaS Content Decay Estimator

**Published:** 2026-10-21
**Last Updated:** 2026-10-21

[Home](/)/[Tools & Calculators](/tools/)/ACTIVE OPERATOR · Head of SEO @ Dotcom-Monitor
# B2B SaaS Content Decay Estimator

Estimate how much organic pipeline a decaying content library is losing each quarter, and what a focused refresh programme would recover. Built for B2B SaaS operators between two million and forty million dollars in annual recurring revenue.

✓**Decay signal**
Pages that lost impressions over two consecutive quarters while their competitors gained, which is the clearest evidence of decay rather than seasonality.

✓**Authority concentration**
The share of pipeline still coming from your top ten pages, which tells you how fragile the library is before anything changes.

✓**Refresh priority**
A ranked list of pages by recoverable pipeline, so the refresh programme is sequenced by revenue impact rather than by traffic volume.

**Partner criteria:** B2B SaaS Founders, CEOs, and Marketing leaders ($2M to $40M ARR). Advisory capacity strictly capped at 2 client teams per quarter.[Get Your Pipeline Leak Audit →](/audit/)[Browse all tools](/tools/)